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Aleenta’s Commitment to Sustainable Luxury

Category: News Stories

 At Aleenta, we believe in working with the local community, preserving and protecting the environment, and fostering education to create a lasting positive impact. Across our three distinct properties in Hua Hin-Pranburi, Chiang Mai, and Phuket-Phang Nga, we have redefined luxury by integrating sustainability into every aspect of our operations.

A Model for Responsible Travel in Southeast Asia

Aleenta’s presence across Thailand’s diverse landscapes provides a unique opportunity to showcase how sustainable tourism can be seamlessly integrated into luxury hospitality. Our properties stand as testaments to how boutique resorts can lead the way in preserving local heritage while offering unparalleled guest experiences.

Aleenta Phuket-Phang Nga:
• Single-use plastic-free commitment across the entire resort.
• 30% of the resort’s energy comes from renewable sources, reducing our carbon footprint.
• Supporting local schools to ensure children have access to safe, high-quality education.
• Sponsorship of two turtle sanctuaries (Koh Kloi and Thai Mueang) to support marine conservation.
• Rehabilitation and vocational training for at-risk youth, helping them transition into careers, including opportunities at Michelin-starred restaurants.

Aleenta Hua Hin-Pranburi:
• Single-use plastic-free initiatives to minimize environmental impact.
• Organic farming with a 25-acre garden and chicken coop, promoting farm-to-table sustainability.
• Active support of the Khao Sam Roi Yot tree planting program to restore and protect local ecosystems.
• A 20-year commitment to supporting local schools, ensuring long-term education accessibility.

Aleenta Retreat Chiang Mai:
• Single-use plastic-free policies across the resort.
• Participation in the Wildlife Conservatory Project to protect and rehabilitate endangered species.
• Strong partnerships with local artisans, sourcing decor, textiles, and ingredients to support traditional crafts and economic sustainability.

Our commitment to responsible travel resonates deeply with discerning travelers seeking authenticity and purpose in their journeys. We integrate sustainability into every aspect of the guest experience.

As we move forward, Aleenta remains committed to pioneering responsible travel initiatives that align with regional sustainability goals. Key focus areas include:

• Expanding carbon-neutral operations across all properties.
• Strengthening partnerships with local communities to promote social entrepreneurship.
• Enhancing marine and wildlife conservation programs through the Pure Blue Foundation.

For more information on our commitment to responsible travel, visit https://www.aleenta.com/purebluefoundation/
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